Toys of Yesterday and Today

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Ford Falcon Convertible Promotional 1963



falcon promotion



This car is a plastic version of a Ford Falcon convertible circa 1963. It was manufactured by AMT (Aluminum Model Toys). These cars are often referred to a promotionals – or promos – and were sold to the dealers who then gave them to children when the parents purchased a new car. You can understand why not a lot of these cars survived . . . much less the boxes.

All of the promos were detailed reproductions of the actual full size cars being sold by the dealer. Most often being in the scale of 1:25. The car pictured is in plastic, however, some promos were offered in pot metal.

The promos made in pot metal were discontinued in the early 1950’s for whatever reason. Couldn’t find any info as to why. Interestingly, the plastic cars are still in production, however, not in the quantities of the early models. Of these, they are most often molded in factory colors of the actual cars. For example, during the 1960’s there may have been as many as 50 different car promo models produced, contrasted to recent years when you may only see three or four different models. The promo cars you’re most likely to find today are for the more popular full-size cars being sold.

The primary manufacturers of promos are:

Aluminum Model Toys (AMT)

Banthrico (BAN)

JoHan Models (JH)

Master Caster (MC)

Model Products Corp (MPC)

National Products (NP)

Product Miniatures (PM)

Scale Model Products (SMP) 

In most cases promos would have pertinent information, advertising, etc. embossed on the bottom that corresponded to the real car. The Ford Falcon pictured has information on the bottom about:

Antifreeze protection

Oil changes

Self-adjusting brakes

Wheel base size

Front suspension & Universal joints

Gas mileage

Trunk  size

When shopping for promos, look for the following:

1.  Promo cars with the original box. This can often bump the price to top dollar even if the car is not in pristine condition.

2.  Warping – the plastic cars had a tendency to warp. This is especially true for the early cars (1950’s – 60’s)

3.  Look for flaking of the plating on the bumpers, dullness or missing.

4.  Look for cracking to windshield edges, vent windows, and missing hood ornaments.


Happy Hunting!















Posted 4 years, 5 months ago at 9:15 pm.

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Manoil P-9 Plastic Pickup Truck



We’ve previously taken a look at one of the seven Manoil die cast cars produced in the early 1930’s – Manoil Sedan – read post here. But did you know they also manufactured plastic toys?

To give you a quick refresh of their history, The Manoil Manufacturing Company was started by two brothers (Jack & Maurice) in 1934. Originally located in Manhattan, they later moved to Waverly, New York. They continued to manufacture toys until 1955 and subsequently shut down production due to economic conditions.

The truck pictured above is a post-WWII plastic pickup truck that was produced in their last years of manufacturing – in the 1950’s.

This pickup truck is 2-7/8″ in length and has the following markings on the bottom:


Made in the USA




Manoil logo

This pickup truck was made of a hard, thin plastic and had rubber wheels with metal axels. According to the pictures in my reference books, it would seem that these toys were very plain. No writing, advertising, decorations, etc. However, it appears that the owner of this particular truck wanted extra embellishments and hand-painted their own advertisements and accents on the body and side doors to make the toy more attractive.

Manoil toy cars, trucks, automobiles are no longer being manufactured, however, they can still be found and would make a very affordable collector. Remember, Manoil made both metal and plastic toys offering a nice mix for your collection. Happy Hunting!



Posted 4 years, 6 months ago at 6:38 pm.

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Slot Cars . . . ELDON Who ?






Slot car racing is a favorite hobby of many and there are innumerable clubs around the world where enthusiasts can race their favorite car on pre-set tracks. There are even competitions to see who has the fastest car.

And while you most often associate the name Aurora and AFX with slot cars, there is another manufacturer not so widely known . . . Eldon Industries.

Eldon slot cars were manufactured in Hawthorne, California starting around 1960. These 1:32 cars were made of ‘poly’ – short for polyethylene plastic. Their production continued until the final production in 1970.

In the late-1960’s, Eldon also produced several different 1:32 style Grand Prix cars during a two-year period. For these cars, the picture of Dan Gurney Grand Prix race car driver was printed on every packaged Eldon car. As a side-note: Dan Gurney is credited with starting the tradition of spraying ‘champagne’ at the podium in celebration of winning a race.

For whatever reason, the Eldon 1:32 scale slot cars were not well received by most of the enthusiastic slot car collectors/racers and starting after the 1970’s, slot racers favored the 1:64 HO scale cars and tracks.

In the collector market today, even though these models are 50+ years old, they still remain relatively inexpensive for the slot car collector.

Pictured above is a group of 1:32 Eldon slot cars and body shells. They are as follows:

#1-Yellow Chaparral 26 1145-13

#2 -Blue-Ford GT 1346-11

#3-Gray P3 Ferrari 1351-12

#4-Shell – white Ford J 1350-14

#5- Shell –Porsche Carrera 1351-11

It’s my opinion the Eldon Slot Cars 1:32 scale are a sleeper in the collector market. They are inexpensive and be can be found quite frequently in the original box or as part of a slot car race set.

Want to learn more about slot cars? Check out the books available on Amazon.





Posted 4 years, 9 months ago at 8:57 pm.

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