The Utah Salt Flats Racer (3-1/2 inches in length) is one of the more than 200 toys produced by two brothers, Alvin and Earl Herdklotz. Located in Rockford, Illinois, Alvin and Earl produced Midgetoy’s from 1950 until they closed shop in 1981. This particular toy was produced in 1950.
Their company manufactured die cast models and toys sized from 2 inches to 9 inches. These toys were precisely detailed and many of them were painted and heavily decaled.
Through research, I have found that the Salt Flat Racer came in several different colors, such as blue, maroon, silver, and even unpainted. It should be noted that all the Salt Flat Racer models had covered wheel wells. This technique was patented by Midgetoy making their toys uniquely different in the marketplace for this time period.
If you’re looking for a fun and relatively inexpensive hobby – either for a son, grandson or yourself – in my opinion, collecting Midgetoy would be a good place to start. The price range for Midgetoy in today’s market ranges from $5-$50 making it a very affordable hobby . . . and they’re not too difficult to find. For more information and prices, check out O’Brien Collecting Toys and Trucks Price Guide (left side bar).